My brainiac of the week award goes to the woman I just heard talking to a Just Brakes employee in a radio commercial while I was driving to work. Her opener to the conversation: "Hello, I think I need brakes for my car." You think? I know brevity is the soul of wit and you get charged by the second in radio, but you want to go ahead and add new in there or maybe even old .... something. Otherwise, I'm going to need to be in contact with this woman when I'm driving so I know when she's coming up on a stop sign or light. And lady, while you're at, ask them if you can get a windshield, some tires and maybe even an engine!
